Scaling With Soul - How to Grow Your Pizza Brand Without Losing the Magic

Every pizzeria dreams of growth — but scaling without a strategy can lead to lost quality, shaky culture, and a diluted brand. In this seminar, Rico Lunardi, owner of the award-winning Slice on Broadway, shares real-world insights from his journey scaling a single-location shop into a thriving multi-unit operation — all while staying true to the original magic.

Attendees will learn how to:

• Define the non-negotiables that protect your brand
• Build systems that grow with you
• Train teams for consistency and culture
• Expand with intention, not chaos
• Empower each location to succeed without losing control 

Whether you’re planning a second shop or managing a regional pizza brand, this seminar will give you the roadmap to grow smart — and stay grounded.